Lusonce

'Lusonce': A luxurious Condominium project adjacent to Korea's top ski resort, offering breathtaking nature, state-of-the-art amenities, and a thriving community experience.
RELATED LINK:
http://yongpyong.net/default/about/sub01.php
CLIENT
Yongpyong Resort
SERVICE
Design & Content
YEAR
2022
TIMELINE
12 Weeks
Yongpyong Resort

Challenge

Creating a distinct brand identity, designing compelling collaterals, producing engaging marketing videos, integrating advanced IoT amenities seamlessly, and showcasing the Condominium's natural beauty and vibrant community.

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  • Branding and positioning the luxury Condominium effectively.
  • Designing visually appealing and informative offline brochures.
  • Producing engaging online viral marketing videos.
  • Integrating cutting-edge IoT amenities seamlessly.
  • Showcasing the surrounding natural beauty and creating a vibrant community environment.

Solution

Develop compelling brand identity, create visually appealing collaterals, produce engaging marketing videos, seamlessly integrate IoT amenities, and showcase natural beauty and community vibrancy.

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  • Branding and Positioning: Conduct market research to develop a compelling brand identity that highlights unique features.
  • Designing Offline Collaterals: Collaborate with skilled designers for visually appealing and informative brochures.
  • Producing Online Viral Marketing Videos: Work with experienced videographers and marketers to showcase luxury and lifestyle benefits.
  • Integrating Cutting-Edge IoT Amenities: Engage specialized professionals for seamless IoT integration and user-friendly access.
  • Showcasing Natural Beauty and Community Building: Utilize professional photographers to capture surrounding beauty and vibrant community activities.
Lusonce

Result

"Lusonce" Project: Successful branding and positioning, visually captivating collaterals, engaging marketing videos, seamless IoT integration, and an attractive showcase of natural beauty and vibrant community led to increased interest and appeal of the luxury Condominium project, attracting potential buyers and achieving project goals.

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"The solutions exceeded our expectations, attracting more potential buyers and creating a strong market presence for 'Lusonce'."

XPERS is a creative media group, with new media technologies.

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